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Development
X2Y designs, builds, and integrates revenue systems for B2B manufacturers, distributors, and marketplaces. We handle everything from Adobe Commerce replatforms to AI products like MetaPilot that we ship ourselves. If we can take our own product from idea to launch, we can build yours.
Trusted since 2017 by Trek, New Balance, Tupperware, and more.
Ask AI about X2Y.DEV
Grow Faster
We are the team you need to deploy your business strategies successfully.
Unleash the full potential of your online business with our comprehensive suite of services. From strategy to deployment of powerful integrations, we've got you covered at every stage of your journey.
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Customer Experience & Design
- Elevate your users' experience with data-driven design that leaves a lasting impression. We create a digital environment that resonates with your audience and keeps them coming back for more.
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Ecommerce & Web Development
- No two businesses are the same, and neither should your web solutions be. Our tailored web development services are designed to scale your business, helping you achieve your goals faster.
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Support & Maintenance
- Don't let technical issues slow you down. We are here to empower your business with top-notch support and maintenance, ensuring your operations run seamlessly.
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System Integrations & Data
- Stay ahead of the competition by unlocking new capabilities through powerful integrations. Seamlessly connect your services and watch your business flourish like never before.
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Built by X2Y
We don't just build for clients.
We ship our own products.
Proof that we take ideas to production: multi-tenant SaaS, AI pipelines, edge deployment, payments, and marketplaces. The same team and playbook are available to build yours.
- HyperSwitch PHP SDK
- Open-source, framework-agnostic PHP client for HyperSwitch payments.
- BelaStem
- Farm-direct B2B flower marketplace with an AI ordering assistant.
- Framing
- Custom art-framing configurator with a live preview, built for Shopify.
How we work
Engagements shaped around where you are.
Whether you need a fixed-scope build or a long-term partner, we structure the work to fit. Not sure which is right? Book a call and we'll help you scope it.
- Project
- A defined outcome: a replatform, a new build, an integration, or an automation. Clear scope, timeline, and deliverables.
- Growth retainer
- An ongoing partnership. We plan, build, and optimize continuously, prioritizing the work that moves revenue.
- Support & maintenance
- Proactive upkeep and rapid response: version updates, performance, monitoring, and fixes that keep your store fast and stable.
Best for a specific initiative you need shipped.
Best for merchants scaling and iterating.
Best for live stores that need reliability.
Customer Testimonials
Don't just hear it from us, hear it from our clients.
Start your project
Tell us what you're building.
Let's get started on your journey to success. Ready to elevate your online presence and boost revenue? Schedule your free consultation today, and let us chart a course for your continued success in the digital realm. Your success story begins with a click.
Latest from the Blog
Stay up-to-date with the latest in ecommerce and web development.
Ask AI: how MetaPilot puts a one-click ChatGPT button on your pages
Your visitors already paste your URL into ChatGPT to decide whether you're a fit. Ask AI is a MetaPilot feature that meets them on the page: a row of buttons that opens ChatGPT, Claude, Gemini, Perplexity or Meta AI pointed at that exact URL with a prompt you control. No chatbot, no AI backend, no per-click cost. Here's how the edge injection, the visual placement picker and the plan caps actually work.Shopify banned vape sales with two weeks' notice. Whose store is it, really?
On June 24 Shopify told merchants it no longer supports the sale of e-cigarettes and gave them until July 8 to remove the listings. Reuters reported it, Shopify confirmed it, and stores started disappearing. Here's what's actually confirmed, what's still unanswered, and why the mechanism behind it should interest you even if you've never sold a vape: on a hosted platform, your catalog lives inside someone else's acceptable use policy. Self-hosted Magento and Mage-OS trade that away, with honest limits.What HyperSwitch is, who it's for, and the PHP SDK we just open sourced
HyperSwitch is an open-source payment orchestration layer: one API in front of many processors, with routing, failover and retries instead of a checkout hard-wired to one gateway. It's Apache 2.0 and self-hostable, so the layer that frees you from processor lock-in isn't itself a lock-in. The gap was PHP, so we built the client and open sourced it under MIT: x2y/hyperswitch-client, framework-agnostic, 17 of 17 resource groups and ~83 endpoints, with signature-verified webhook decoding. Here's what orchestration actually solves, who genuinely needs it, who doesn't, and how to get help integrating it.Your shopper wanted it, just not all at once: building the Float Payments module for Magento
Float lets your customer split a purchase into interest-free monthly instalments on the credit card already in their wallet, while you get paid in full upfront. We built the Magento module that puts that option in your checkout, and on the product page where the decision actually happens. Here's the honest build story: why we inverted the order flow so no payment can ever exist without an order behind it, how the notify endpoint refuses to trust a webhook it can't verify, and why the unglamorous fixes are the whole product.Why Legacy ERP Vendors Are Killing Your Integration ROI
When a critical integration gets pushed back four or five times, the real cost isn't the delay—it's the engineering hours, cascading revenue loss, and operational drag that compounds every week.Read Case Studies
Learn how you can grow your ecommerce business with our expert advice.
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